Fuller Brush | White Paper | Written For C Caldwell Group

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The Fuller Brush Company is a highly recognizable name in the area of all things, well, brushes. I even have a friend who works in the warehouse of a local Fuller Brush branch that employs a lot of people in the area. It’s a company with a long and fairly positive history. But how are the MLM sales opportunities at Fuller Brush?

Before we get into that, here’s a brief history of Fuller Brush that will help you understand the company a little bit more:

The Fuller Brush Company History

Believe it or not, the founder of the Fuller Brush Company, 21-year-old Alfred C. Fuller, had an epiphany on New Year’s Day of 1906: he was going to make the “best [brush]products of their kind in the world.” Now that’s what I call an entrepreneurial spirit!

Fuller started out like a lot of salespeople back in the day: he worked door-to-door. Carrying around a fiber suitcase, he’d whip open the lid to show his customers the wares he had for sale—one-of-a-kind customer-made Fuller Brushes used for both personal and business purposes.

Like a lot of businessmen, Fuller created three simple rules that he’d later use to govern what would turn into Fuller Brush:

— Make it work

— Make it last

— Guarantee it no matter what

Currently, Fuller Brush is headquartered in Great Bend, Kansas, where its central manufacturing facility is located. The 12-acre Fuller Brush factory, which is still a major employer in the town, produces over 2,000 products, including:

— Household Cleaning Aids

— Industrial Cleaners

— Cotton & Synthetic Mops

— Floor Brushes & Brooms

— Stainless Steel Sponges

— Twisted Wire Brushes & Swabs

— Personal Care Brushes

— Industrial Brushes

MLM Opportunities

So, how does the Fuller Brush Company fit into your career as a network-marketing salesperson? Well, the advantage of selling Fuller Brush products is that you’d moving goods that everyone uses. They’re not weight-loss chemicals with inflated claims of success or miracle cures with no scientific data to back them up. These are simply brushes and other cleaning products. Additionally, Time magazine credited Fuller Brush as a company with 80% name recognition, so people are more likely to know what you’re selling.

Fuller Brush’s MLM salespeople are called “independent distributors,” and there are 3 ranks that can be achieved:

— Sales Associate

— Manager

— Director

Everyone starts out at Fuller Brush as a sales associate, and at this rank you’ll earn between 20 and 24% of your Personal Group’s Volume (PGV).

Once you sell $600 worth of products, you’ll be promoted to the rank of manager. As a manager, you’ll remain one until you’re promoted, but you’ll never be demoted. Managers at Fuller Brush earn a minimum commission of 26%, but may rise to 46%.

The final level is that of director, and in order to achieve this rank at Fuller Brush, you must:

— Have at least $3,000 in group volume

— Have at lease $1,500 outside your largest group

— Have a minimum of 15 distributors ordering at least $35 each month

Your commission is at its peak here, ranging in between 41 and 52%. There are also additional benefits that accompany being a director that you can easily locate on the company’s site.

Final Decisions

Fuller Brush’s main website doesn’t list their MLM information, but rather on FullerOpportunity.com. Here you’ll be able to find the information you need in making a decision if Fuller Brush is a company that will work for you as an MLM career.

This white paper was originally written for Content Prose to be published by the C Caldwell Group.

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About Author

Steven Surman has been writing for over 15 years. His essays and articles have appeared in a variety of print and digital publications, including the Humanist, the Gay & Lesbian Review, and A&U magazine. His website and blog, Steven Surman Writes, collects his past and current nonfiction work. Steven’s a graduate of Bloomsburg University and the Pennsylvania College of Technology, and he currently works as the Content Marketing Manager for a New York City-based media company. His first book, Bigmart Confidential: Dispatches from America's Retail Empire, is a memoir detailing his time working at a big-box retailer. Please contact him at steven@stevensurman.com.

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